It’s not normally quick, easy or cheap to create a promotional video.

How do you then get more views?

1. Create more videos on your account and they will cross fertilise between each other and your site, Facebook page, LinkedIn account, Tweets etc.
2. Carefully craft your catchy keyword-rich video titles.
3. Add keyword-rich descriptions to the video description.
4. Add keyword-rich tags. A tip here is to search for tags that other similar videos are using.
5. Upload a transcript of the video and turn it into close captions. This gets indexed and Google will even translate this, feeding the translated version over the video for other languages.
   • A tip from one client, is that they are using Siri on their iPad to record sections of their video at a time. Yes they have to correct it and add the time stamps, but it’s accelerates the process!

Watch this great video on how to transcribe your video: